There is no doubt that the internet has had a huge impact on the global economy. A 2016 survey revealed that 51 percent of consumers are shopping online, increasing from 48 percent in the year prior. While a business might have an online presence, it isn't guaranteed that customers are getting to their site.
This is where SEO comes in. SEO or search engine optimization is a language that can be utilized to speak to search engines like Google or Bing. When conducting business online it is imperative to tap into SEO solutions to ensure success. Read on to learn about the benefits of SEO services for online businesses.
Websites are a necessary tool for any business and using SEO will help sharpen it. Using SEO within the framework of a website will only make it more efficient in drumming up business. When done right, SEO solutions can be very cost effective. And, the amount spent on them won't increase as the results do. Affordable SEO services will make the business owners wallets happy, while business growth will please investors.
When a website is maximized in its SEO, it essentially becomes an employee and brings in customers even after business hours. SEO will only bring out a website's fullest potential.
SEO is designed to help website climb up in the rankings. For example, an online business with services in pest control is more likely to show up higher in related search results like "pest control near me" or "local pest control" than a similar business that doesn't. The closer a search result is to the top of the list, the more likely it is to get clicked. One study even found that a number one result in Google can get about 32.5 percent of traffic on average.
One of the number one benefits of being found in search engines is a whole new range of customers. SEO is meant to increase traffic to a website. This means more potential clients are looking at business profiles. Local SEO results are especially helpful since users in that business's area are more likely to find that exact service. 50 percent of users searching locally were actually looking for information on local businesses. That's customers actively seeking services!
SEO is able to save money compared to other marketing strategies, and it also has the added benefit of saving time. Building a website, putting together business cards, conceptualizing a brand are all necessary for building an online website, but they also take a lot of time. Using SEO services will passively work for an online business once it is put in place. Time is everything in business, and having more of it will only benefit online business owners.
Pixelden can help online businesses grow to their fullest potential using tools like SEO. Services like link-building services will bring results and boost business while bringing in long-term results for rankings.